Accountants in Penarth
The 1st choice for growing business.
A local firm of accountants that has helped many businesses grow throughout Wales and the wider region. Fixed fee agreed upfront, and a free consultation with absolutely no obligation.
Our fixed fee promise
We always give a fixed fee quotation upfront before commencing any work, and guarantee you will receive no follow-up calls or emails after receiving it.
Regulated by the IFA and the IPA
Xero accredited partner
Centre of Penarth

25+ years
in the accountancy sector for our principal, John O'Toole
A local practice
Rooted in Penarth. Trusted across the region.
Based in the centre of the Victorian town of Penarth, we have a reputation as one of the region's most effective firms of accountants for individual clients and small to medium sized businesses.
Bay Accountancy began as a husband and wife team and has grown into a practice of specialists, each fully trained in their own area, from corporate clients and personal taxation to VAT and self-assessment.
Our standard conditions of service
Clear terms from the first conversation.
Every client gets the same straightforward terms. You will know exactly what you are paying before we begin, and you can pick up the phone whenever you need us.
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Fixed fees, agreed in advance
A fixed fee quotation upfront, before we start any work. No hourly meter running.
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Free phone support all year
Free telephone support and advice all year round, not just at deadline time.
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Low-cost HMRC investigation cover
Low-cost cover against the cost of HMRC investigations, as part of our standard terms.
What we do
Accountancy and tax, handled properly.

Management & Year-End Accounts
Monthly, quarterly or annual management accounts, cash flow statements and year-end accounts, prepared by a team that knows your business.
Find out moreHow we work
From first coffee to year-end, without surprises.
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Step 1
Free consultation
Come and see us at our Penarth office. No cost and absolutely no obligation.
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Step 2
Fixed fee quotation
We quote a fixed fee upfront. No follow-up calls or emails after you receive it.
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Step 3
We get to work
Our team takes care of the work agreed, in your software of choice.
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Step 4
Support all year
Free telephone support and advice whenever a question comes up.
Qualified and regulated
Fellows of two professional institutes.
We belong to and are regulated by the Institute of Financial Accountants (established 1916) and the Institute of Public Accountants. Our principal, John O'Toole, has been accepted as a Fellow of both.

Institute of Financial Accountants, est. 1916
Institute of Public Accountants
Member and regulated practice
Xero accredited partner
Advice on how cloud-based software can help your business, or we will work with the software you already use.
How much will it cost?
Is the first consultation really free?
Will you chase me after I get a quote?
Can I call you with questions during the year?
Do I have to use Xero?
What happens if HMRC opens an investigation?
Who regulates you?
Start with a free, no-obligation consultation.
Visit us in the centre of Penarth, tell us what you need, and leave with a fixed fee quotation. We will not chase you afterwards.






